Why Avery Stickers Are the Best Sticker Mule Alternative

We’re sticker people at our core

Everyone I know at Avery loves stickers. Whether it’s someone like me making logo stickers for my hobby business, or my boss making epically cute stickers of his dog’s face, we love stickers. At our core, we’re just sticker people, plain and simple. Maybe it’s because as a company Avery wouldn’t exist today without the invention of the sticker. You could say that stickers are our legacy. In fact, R. Stanton Avery (who went by Stan Avery) started it all when he invented stickers in 1935. In comparison, Sticker Mule started in 2010, and no Sticker Mule alternative or competitor has a longer history with stickers than Avery.

Stickers are at our core, so naturally, decades of innovation, testing, and top-tier customer service back our custom stickers. In fact, our call center is just 30 or so feet from my desk at our headquarters in Brea, California. The people answering your calls are also sticker people, and we all work together to provide consistency for our customers. Truly, finding a Sticker Mule competitor with a longer history of quality sticker products and customer service than Avery would be hard.

And all of that doesn’t even account for our incredibly fast turnaround time, low minimums, free design tools, and variety. Join me for an Avery sticker deep dive, and we’ll cover each of these points further below.

Standard shapes are just the start! With Avery you can also get stickers in custom shapes and sizes.

Tested not touted: a reliable alternative to Sticker Mule

Even though stickers are our origin story, at Avery, we’re most known for printable labels. You can’t go to an office supply store and not find Avery labels because we’re the most reliable source for printable labels. Period. But here’s the thing, we apply the same research and development (R&D) to our custom-printed products too. Other Sticker Mule competitors and alternatives don’t guarantee products that they quality-test to the same standards.

We don’t just know our stickers are great because we use them ourselves; our team uses science to put all of our products to the test. Consider this: the Avery R&D team puts in about five hours a day just for print-testing all sorts of stickers and labels. There are roughly 2,087 work hours in a year, and R&D puts in 1,300 hours a year just testing stickers and labels. With that kind of passion for testing, you can always rely on getting the best-quality custom stickers at Avery.

Durability

A white suitcase decorated with a variety of durable vinyl stickers made by Avery, a Sticker Mule alternative. The stickers include designs such as a heart-shaped "Coffee love at first sip," a "RUN" graphic, a camping-themed sticker, and a colorful "Chrome Stickers" label. The suitcase sits on a peach-colored surface next to a bouquet of flowers, showcasing the vibrant, high-quality stickers that are perfect for personalizing travel gear.

At Avery, we craft our stickers using durable synthetic films that boast inherent waterproof and tear-resistant properties. On top of that, we coat each sticker with a waterproof laminate to safeguard against fading and scratches, ensuring your designs stay vibrant and pristine.

Incidentally, I’ve experienced this durability firsthand. When I vended at Comic Con Ontario, I handed out free logo stickers at my booth. At the end of the con, I found one of my stickers stuck to the convention center floor—and it still looked great!

Print quality

When you order custom stickers from Avery, we only use industry-leading digital printers because we want to make sure you get stickers with vibrant colors and sharp images. The precision printing and exceptional color accuracy of our printers are what make our custom stickers look polished and professional.

A Sticker Mule alternative with more flexibility

Yes, you can even order just one sticker. At Avery, we believe in flexibility—whether you need just one sticker or thousands, there’s no minimum quantity required. Easily scale your order to fit your needs, big or small. I’ve ordered hundreds of stickers for my hobby business. My boss ordered about a dozen of his dog, and I know of a manager that regularly orders motivational stickers for her team meetings.

Moreover, we offer Avery Design and Print Online (ADPO), a free design software to help make sure your stickers are perfect. It comes equipped with all the standard design tools you need, plus a built-in barcode generator for adding QR codes to your custom stickers at no extra cost.

Shape and size options

Two hands hold up a variety of colorful vinyl stickers made by Avery, a Sticker Mule alternative, against a bright blue sky with fluffy white clouds. The stickers feature different designs, including a dog illustration, a coffee-themed sticker, a travel-themed sticker, a forestry-themed sticker, and one with the phrase "We are." The stickers showcase vibrant colors and distinct shapes, standing out clearly against the sky.

With Avery custom printing, you can order die-cut stickers in any shape you can imagine. Including, but not limited to, your pet’s head or silhouette! And custom shapes are no extra charge. Sizes range from as small as two inches to as large as five. Or, choose from a selection of classic shapes, including round, square, oval, and rectangle stickers.

Finish options

A person holds a white tumbler adorned with a vibrant holographic sticker featuring a tropical bird and floral design. The sticker, made by Avery, stands out with its iridescent colors against the matte finish of the tumbler. The scene is set against a pink background, highlighting the premium quality and eye-catching effect of the Avery sticker, a Sticker Mule alternative.

Choose from matte or glossy white vinyl for a classic aesthetic, or opt for matte or glossy clear film for a subtle, see-through effect. For a more eye-catching appearance, explore matte or glossy chrome silver film or add shimmer with glossy holographic sticker materials. Check out this comprehensive sticker material guide to compare and sort Avery materials by feature.

More value than other Sticker Mule competitors

100% satisfaction guaranteed

We back Avery custom stickers with the same 100% satisfaction guarantee as all Avery products—we’re not happy unless you’re happy. Think about the last time a company actually fixed a problem for you with no hassles or hurdles.

Live customer support

Personally, nothing ruins my day faster than reaching an AI bot when I want to talk to a real person. You’ll always get a real live person in our Brea, California office when you call our Customer Care center during normal business hours. For us, that’s Monday to Friday, 5:00am to 6:00pm PST. Of course, you can also use our Help page to get answers to FAQs, use our chat feature, and more.

No hidden fees

Avery charges zero hidden fees when you order custom stickers. We’re uniquely equipped to handle custom designs because we’ve been helping people print custom designs on labels, cards, and tags for decades. Because we have those processes in place, we don’t need to charge any setup costs, such as file processing or proofing fees.

Switch to the most reliable Sticker Mule competitor

A close-up view of a vibrant assortment of stickers made by Avery, a Sticker Mule alternative. The stickers include various designs, such as "We Stan Stan Avery" featuring an image of Stan Avery, the person that invented stickers and founded the original Avery company, a bold "AVERY" logo, and other playful graphics like a coffee cup, a thumbs-up with "Great Job!", and a strawberry. The stickers are arranged in a colorful, overlapping pattern, highlighting the variety and quality of Avery's sticker products.

In wrapping up, let’s recap why Avery stickers are truly in a league of their own. Our passion for stickers is at the heart of everything we do, stemming from our rich history dating back to 1935 when Stan Avery invented the sticker. This legacy, coupled with decades of innovation and rigorous testing, ensures that our custom stickers are second to none.

We’ve covered how our stickers are backed by industry-leading R&D, offering unmatched durability and print quality. With our variety of shapes, sizes, and finishes, you have endless options to bring your creative ideas to life. Plus, our commitment to customer satisfaction means no hidden fees and real, live support to help you.

If you’re looking for a reliable Sticker Mule alternative, Avery is your best bet. We offer the flexibility to order just one sticker or thousands, free design tools, and the confidence that comes with a 100% satisfaction guarantee. We don’t just say that our stickers are great—we have a dedicated team that tests them and we use them ourselves.

So, why not give Avery stickers a try for your next project? Join the community of sticker enthusiasts who rely on our expertise and experience the Avery difference for yourself. Order your custom stickers today, and let’s make something amazing together!

Follow us on Instagram for sticker inspiration and share your sticker projects with #averyproducts.

Author: JoJo Mrgich

JoAnn (JoJo) Mrgich is a copywriter and SEO content writer who began her copywriting career in 2011. A musical theater major at the time, JoJo began writing blog articles, product descriptions, and other online content for a dancewear brand. Since then, she has gone on to write in a variety of fields, from essential oils and natural beauty to fashion and swimwear, finally landing at Avery, which she affectionately calls her "forever home." At Avery, JoJo writes content for the Avery blog, covering everything from organization to party planning, as well as contributing to other online content for avery.com. She is also a technical and content writer for Avery Industrial, where she writes in-depth articles that span a wide variety of topics, from safety compliance to 5S lean practices. In her personal life, JoJo is a big fan of fantasy and science-fiction works such as Lord of the Rings and Star Trek (especially the original series). She also loves going to Disneyland and runs a non-profit social organization of 600 members that brings fans of "nerd culture" together for meet-ups and events in Southern California.